A New Normal: Letting data lead the way, every day

We have the data, you have the questions. Let's put our heads together.

Recently, we talked about who should lead us as we respond to the global COVID-19 crisis. (hint: it's you) Now, we're going to talk about which direction you should lead your community in and how to create a roadmap to achieving a new normal.

Tim Kachuriak, Chief Innovation & Optimization Officer for NextAfter, connected with Justin Wheeler, Funraise CEO and Co-founder, to look at what nonprofits are doing now to weather the COVID-19 storm and prepare for a new normal.

NextAfter's extensive data showing nonprofits' pre- and post-COVID-19 activities, communications, and purpose is the perfect place for you to start making positive, numbers-based changes for your nonprofit. Listen as Justin and Tim evaluate valuable data from 150+ charitable organizations across a dozen nonprofit verticals:

  • Total weekly email volume from organizations
  • Which verticals are communicating the most
  • Fluctuation in email volume over recent months
  • Percentage of emails talking about COVID-19
  • Ratio of fundraising emails to newsletters and cultivation content

To steal a quote from NextAfter's Brady Josephson, "...the work isn't done with a click." ... but your new normal can begin there.

For another serving from the data buffet, keep an eye on NextAfter's Coronavirus Response dashboard. This is gourmet data.

We have the data, you have the questions. Let's put our heads together.

Recently, we talked about who should lead us as we respond to the global COVID-19 crisis. (hint: it's you) Now, we're going to talk about which direction you should lead your community in and how to create a roadmap to achieving a new normal.

Tim Kachuriak, Chief Innovation & Optimization Officer for NextAfter, connected with Justin Wheeler, Funraise CEO and Co-founder, to look at what nonprofits are doing now to weather the COVID-19 storm and prepare for a new normal.

NextAfter's extensive data showing nonprofits' pre- and post-COVID-19 activities, communications, and purpose is the perfect place for you to start making positive, numbers-based changes for your nonprofit. Listen as Justin and Tim evaluate valuable data from 150+ charitable organizations across a dozen nonprofit verticals:

  • Total weekly email volume from organizations
  • Which verticals are communicating the most
  • Fluctuation in email volume over recent months
  • Percentage of emails talking about COVID-19
  • Ratio of fundraising emails to newsletters and cultivation content

To steal a quote from NextAfter's Brady Josephson, "...the work isn't done with a click." ... but your new normal can begin there.

For another serving from the data buffet, keep an eye on NextAfter's Coronavirus Response dashboard. This is gourmet data.

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