If you weren't available on Tuesday, November 17, 2020 at 12 PM PST, you missed Funraise's first live product premiere. It's ok; you were busy and we'll have other products to launch.
We've recapped the event for you below, or you can watch the Funraise Future event video and pretend it's live.
We've got to warn you: the products we launched are pretty celebration-worthy. So feel free to do a little dance and then contact our sales team to get modern fundraising tools made just for you.
The State of Fundraising
Justin Wheeler, Funraise CEO and Co-founder, kicked off the event by talking about the state of fundraising. Nonprofits, like the rest of the world, have been seriously impacted by 2020, and our normal fundraising tactics won't cut it anymore. Online payments have accelerated by at least 10 years. It's time to adapt in order to grow!
Now is the time to modernize our fundraising; many Funraise customers are seeing 3x their online revenue while building deeper connections with their donors and reducing churn. Even more importantly, though, Funraise technology is allowing nonprofits to focus on the thing that matters most—their mission.
Trends in fundraising for 2021
Justin also broke down the trends that fundraisers can expect to see in 2021.
Increasing digital awareness in the world of fundraising
A digital mindset is essential to preparing for 2021 and beyond. New approaches will be vital for your success not just today or tomorrow, but as the future unfolds.
ROI on investments in talent, infrastructure, and technology
During uncertain times like a pandemic, it can be tempting to cut back. But re-investing budgets into lower-cost fundraising channels drives better results and margins.
A boom in online giving
Funraise is seeing 3x online donation growth for our customers and we expect to see the same type of growth for this channel across the industry in 2021.
Giving Pages Product Launch
Aside from being a fast, creative way to collect online donations, one of our favorite parts of the Giving Page is that it can accept donations from alternative payment methods like Apple Pay, giving you the ability to meet donors where they're at and allow donors to give the way they want. Julia can tell you all about it.
Campaign Site Editor Product Launch
Through Funraise’s content management system, fundraisers can build powerful fundraising websites, ticketing pages, livestream events, peer-to-peer campaigns, and more, efficiently and effectively, allowing anyone with any background to build beautiful fundraising websites. Nick has the scoop!
Funraise Free Product Launch
There are over 1.4M nonprofits in the United States, most under $1M in annual revenue. For too long, size and budget have kept them from using world-class technology like Funraise—simply because they can’t afford it.
Now more than ever, we've got to close this technology gap. We've got to rethink how resources are disbursed and shared.
So rather than convince a bunch of organizations to rethink their budgets, we’re going to meet organizations where they're at—and champion their growth, one step at a time.
With that in mind, we engineered a version of Funraise with essential fundraising tools and made it available for free to ensure all organizations have access to tools that will support their growth.