Is summer usually a slow fundraising season for your nonprofit? Summer is a fun, social season with lots of people wanting to enjoy the outdoors and what their local community has to offer. With a little creativity and good marketing, your nonprofit can raise some extra dough while the sun shines.
To inspire your fundraising this summer, we’ve put together a list of fun-in-the-sun fundraising ideas that'll engage your donors and help you raise money for a good cause. If you want more fundraising ideas, we're full of them!
Summer Fundraising Ideas for 2021
National Leave the Office Early Day (June 2)
Start off summer with a bang! Lure office workers away from the office (or home office, as the case may be) with a tempting Happy Hour event, complete with refreshing blended drinks. Remember, there are all kinds of things that could make a get-together happy—you don't have to feature alcohol. This is one time that knowing your audience is key!
World Environmental Day (June 5)
If your nonprofit’s mission includes environmental stewardship, World Environmental Day is the perfect fundraising opportunity. To keep things lightweight, you could send out a fundraising email to your email list and direct them to a special donation page for your awareness day. If you want to kick it up a notch, host a community clean-up and ask donors to pledge an amount per bag of trash picked up.
Great Outdoors Month (June)
Celebrate the outdoors all month long by hosting your events outside and taking advantage of local outdoor attractions—and everyone's eagerness to get out of the house. Your nonprofit could also organize by-donation hikes that help your community enjoy the local outdoors.
Native American Citizenship Day (June 15)
Juneteenth (June 19)
This Juneteenth, consider commissioning a local mural to recognize the history, struggle, and joy of Black Americans. Ask your community to contribute, find a Black artist, and pay them. Then host a "ribbon-cutting" for the mural and include the artist so they can provide deeper context to their art if they would like to.
We're talking outdoors for summertime, but remember, "the outdoors" doesn't just mean forests or parks. It also means the streets and towns where we live. If there are recent Black Lives Matter murals in your city, commission a community member with expertise to lead a tour for donors. Pay the artists to show up and speak on their work. Video the tour and put it on your website for further-reaching content, and don't forget to highlight and support Black-run and Black advocacy organizations.
Show an Outdoor Movie
When the weather’s nice, people love packing a picnic and heading to an outdoor movie. Consider hosting an outdoor movie as a fundraiser for your nonprofit this summer. You can also sell snacks and drinks to raise a little extra on top of the ticket prices.
Father’s Day (Third Sunday in June)
Father’s Day is the perfect day to ask donors to make a donation in honor of their dads, father figures, and beloved parents. Use your fundraising email on this day to tell a story about a parent your organization has helped or share a story about a donor who is also a father figure. Make sure you create a special thank you letter to send to all the parents who have been honored.
Summer Solstice Dinner
So... technically, Summer Solstice is the first day of Summer, though many people think of Memorial Day weekend as the unofficial start of summer. Summer Solstice also happens to be the longest day of the year, making it a great one to spend time outside. Invite your donors to celebrate the changing seasons at a Summer Solstice dinner that raises money for a good cause.
Summer Solstice bad timing for you? Summersgiving is making a break for all-star holiday status; try that! It's Thanksgiving in the summer—the perfect opportunity to give thanks and break bread with friends and eat some delicious holiday food at the same time.
Bonus points if you engage a local caterer and community farm for a supper full of local love!
National Selfie Day (June 21)
Ask your supporters to take a selfie, tag you on social media, and make a donation. Create a custom donation page and hashtag to go with this silly, short-term fundraiser and start the sharing!
Host a Summer Golf Tournament
A major theme of these summer fundraising ideas is being outdoors and enjoying the season. We guarantee that some of your supporters take advantage of the nice weather by hitting the links. If your nonprofit wants to host a bigger fundraising event this summer, a golf tournament may be a great option!
Consider adding a fun theme to the tournament that encourages golfers to get a little creative or even silly with their attire, then give away prizes for best costumes.
National Handshake Day (Third Thursday in June)
In these days of viruses and vaccines, Handwashing Day may be more appropriate than Handshake Day, right? Right?! National Handshake Day is ripe for the TikTok generation. We suggest you make up a complex, multi-step handshake (that works for one or more people) and get your social media crew to post themselves going through the motions. Bonus points if you can work in some of the fancy effects that make TikTok so magical.
Lesbian, Gay, Bisexual, Transgender Pride Day (Last Sunday in June)
Depending on where you live, there may already be Pride events happening on this specific day, so if you're not part of this community, find out how you can support those events before you start anything of your own.
For your donor base that wants to support but isn't sure how to show up, extend an offer to your local LGBTQIA+ organization to do post-party cleanup—parades, festivals, and marches can generate a lot of refuse! Get donors to sign up, show up, and clean up, or make a 50/50 donation to support both your org and the nonprofit you're working with.
All ages welcome! Hold a drawing contest for your supporters with a seasonal summer theme. Ask for a small suggested donation to have supporters' artwork featured on your website (hello, Fundraising Sites!) and entered into the contest. The prize can be a swag item that you're swimming in or it can just be bragging rights on your nonprofit's website, plus a social media shout out.
A Classic Car Wash
Throw it waaaay back with this car wash and ask local classic car owners to bring their babies for a loving handwash. Advertise a Car Wash and Show to get people to come with their own cars. If your neighborhood fire department has an old fire engine that you can wash, that’s another tried-and-true way to get families to your event.
4th of July BBQ fundraiser
4th of July is a fun, family-oriented holiday in the United States. Folks love, love, love to break out the BBQ, so help your community kick off their 4th of July with a lunchtime BBQ fundraiser. It’ll be early enough in the day that your supporters can still hit up their favorite 4th of July bash and enjoy the fireworks.
In 2021, Independence Day evokes a bigger meaning than most other years: It's the vaccine celebration that the United States has established as a target date.
National Ice Cream Month (July)
Who’s going to say no to an ice cream social for a good cause?? Your nonprofit could self-host an ice cream social and invite supporters to come to your facilities and enjoy their favorite flavor with #AllTheToppings, or you could partner with a local ice cream shop to have them donate their profits to your nonprofit on a certain day.
International Non-Binary People’s Day (July 14)
Eid al-Adha (sundown July 19-sundown July 20)
Summer Concert Fundraiser
Hands up if you love a good outdoor concert! ✋ Yep, our hands are up too! We’re also willing to bet that you’ve got some pretty talented local musicians in your area who would be down to play at a summer concert fundraiser. Find a fun outdoor venue and start inviting your supporters for a night of fun and music!
National Hot Dog Day (July 21)
We are not going to suggest you put on a hot dog-eating contest. No. Maybe go the other direction and set up a peer-to-peer fundraiser with pledges coming to support your fundraisers that refrain from eating animal products on July 21.
Disability Independence Day (July 26)
This is less of a fundraiser and more of a way to recognize the signing of the Americans with Disabilities Act of 1990: get your nonprofit's website in compliance with Web Compliance Accessibility Guidelines (WCAG). Think about it: a more accessible donation experience means more donations.
It may take some funds—the best way to get your site in compliance is to pay an expert—so a fundraiser leading up to Disability Independence Day may be in order. Ask your donors to each donate $7.26 to commemorate July 26, 1990; be transparent when you make the ask and make sure your donors know that web accessibility means independence for all.
International Friendship Day (July 30)
Cue You’ve Got a Friend in Me from Toy Story! We’ve all got friends that we majorly love and appreciate. Use International Friendship Day to invite your supporter to make a donation in honor of that special person.
Who doesn't love the Olympics?! Of course you can't host a weeks-long watch party, but you can convene a roundtable of interested supporters to promote discussions, learning, and celebration of the world's greatest competitions. Offer a badge, patch, or pin to commemorate the Olympics and your gathering of the minds.
Black Women’s Equal Pay Day (August 13)
Relax for a Cause on National Relaxation Day (August 15)
We could all use a little more relaxation and a break from our busy lives. This awareness day offers you a ton of creative ways to fundraise for your nonprofit. You could partner with a local salon and ask them to donate a portion of their sales or sell a specific Your Org-themed package. You could organize a by-donation stretching class. You could partner with local massage therapists to donate a portion of their sales that day. You could even organize meditation classes to help your supporters get their zen on. See what we mean? We're getting really amped up over all the ways to relax and raise money!
International Day for the Remembrance of the Slave Trade and its Abolition (August 23)
Organize a Charity Water Balloon Fight
At some point during the summer, we’re all looking for a way to cool off. So when the temps start rising, it’s time to organize a charity water balloon fight! While you can invite your whole community to sign up, we think this could also be the perfect corporate engagement opportunity for your corporate donors who want a fun employee engagement opportunity (and a chance to soak the CEO!)
National Waffle Day (August 24)
We’re always looking for more excuses to eat breakfast foods, so National Waffle Day is one of our not-so-secret-faves. Your nonprofit could host a waffle bar fundraiser that lets supporters indulge in a favorite food while raising money for a cause they love.
Women’s Equality Day (August 26)
This marks the date that women got the right to vote in America, so what better event to hold than a voter registration drive? Hand out popsicles, get voters registered, and make that donation ask.
Fantasy Sports League
A fantasy sports league, how fun! Obviously, your nonprofit can make some bank by hosting a summertime baseball fantasy league, but what if we turn this on its side? Look for a sport that's new to you and your donor base and get into it! Roller derby and Tour de France compete in the summer! Now, turn the idea on its head: imagine your fantasy sport and make a league for that. Lots of people would pay to join a beer-drinking or quidditch league. Or make up your own sport! Now, that's a fantasy!
Form Partnerships with Popular Local Events
No matter where you live, we’re willing to bet that there are some popular local events that happen in your area every summer. Think music festivals, farmer’s markets, food festivals, and more. Oftentimes, these events work with charity partners to donate a portion of their proceeds back to the community and bring awareness to local nonprofits. Do some research into local events and see if there’s a good partnership fit for your nonprofit.